Agency Scores Two Silver ADDYs in 2010 Competition
Abbey Mecca picked up two ADDY awards recently. This time, the firm took home two Silver ADDYs during the 2010 Buffalo Advertising Club’s Annual event.
The agency received a silver ADDY for the “Are YOU Ready” campaign – a series of 30-second TV spots created for the Canisius College Department of Athletics. The entire campaign can be viewed on YouTube at www.youtube.com/watch?v=l5nLk030eEQ. The second Silver ADDY was awarded for a 2009 Annual Report created for Christ the King Seminary of the Roman Catholic Diocese of Buffalo.
The local ad competition was organized by the Ad Club of Buffalo, which is an affiliated club of the American Advertising Federation. The AAF, a not-for-profit industry association conducts the ADDY® Awards through its 200 member advertising clubs and 15 districts. It is the only creative awards program administered by the advertising industry for the industry. The AAF is the oldest national advertising trade association, representing 40,000 professionals in the advertising industry.
With these latest ADDYs, the agency has received a total of 14 industry awards for creative excellence in the past 14 months. Founded in 1969 by C. Robert Abbey and Nicholas D. Mecca, Abbey Mecca & Company is a branding, marketing and communication firm located in Buffalo New York. Earlier this year, the firm earned four Bronze Telly Awards and two international Davey Awards for Creative Excellence. The agency creates and executes targeted brand marketing campaigns for local and national clients across a variety of industries.

