Firm Scores Another Award for Canisius Work
Buffalo, NY – Abbey Mecca & Company, a branding, marketing and communication firm headquartered in Buffalo has been awarded a gold medal in the 2009 National Association of Collegiate Marketing Administrators (NACMA) awards competition for a series of 30-second spots created for the Canisius College Department of Athletics.
The winning entry was submitted in the medium-size school grouping and was a TV ad campaign entitled “Are Your Ready?” which featured “Petey,” the Canisius College Golden Griffin mascot. The commercial aired in the Buffalo-Niagara market during the third and fourth quarters of 2008 and the first quarter of 2009.
The NACMA Awards program honors outstanding achievement in marketing and promotions. Awards are presented in 13 categories, with each category divided into three groups based upon institution size and conference affiliations to promote fairness. More than 700 entries were received for the 2008-2009 year. This marks the first time that Canisius College Athletics has been recognized with a NACMA award.
Abbey Mecca has been recognized with nine awards for creativity in branding & marketing in the past 12 months. The firm won two awards for their creative work in the 2008 International Davey Awards Competition, which honors the finest creative work from the best small firms, agencies and companies worldwide. In addition, Abbey Mecca received five 2009 international Telly Awards, which honors the best creative work for local, regional and national commercials and programs. The firm also won a bronze award from the Buffalo-Niagara chapter of the PRSA for a 2008 annual report for Catholic Charities of Buffalo.
Founded in 1969 by C. Robert Abbey and Nicholas D. Mecca, Abbey Mecca & Company is a branding, marketing and communication firm located in Buffalo New York. The agency creates and executes targeted brand marketing campaigns for local and national clients across a variety of industries.